The rapid growth of digitization in the retail industry has already given rise to around 24 million online stores worldwide and in this ever-growing marketplace, one needs to showcase their products creatively to stand out of the crowd. This makes eCommerce marketing trickier and complex than ever. The success of your online store majorly depends upon the customer experience you create and one of the most effective ways to do that is to showcase appealing product images created through 3D rendering.
Imagine spending hundreds of hours to create a high-quality furniture product consisting of great features and still struggling to get enough eyeballs and sell it online. If your products are not demonstrated rightly, they will never get the attention they deserve. Furniture visualization allows you to do justice to your creation – by creating photorealistic and accurate images for presentation and advertising. It brings unmatched flexibility to your product images with the ease of changing colours, designs, textures, location environment and even shapes etc.
Great photography is indispensable for successful marketing of your eCommerce products. Although traditional photography has been in practice for a long time, product visualization is gaining more popularity these days due to its flexibility and cost. Even home furnishing giant IKEA made a switch from traditional photography to advanced 3D solutions and this is evident from their online store and product catalogues.
At SuperDNA 3D Lab, we have always been committed to providing 3D assets of highest quality standards with the primary objective to fulfil customer requirements and their business interests. Our 3D specialists are capable of monitoring each stage of the process so that we can deliver great models as per the industry standards.
CGI is becoming ubiquitous around eCommerce businesses these days, for its countless advantages – such as flexibility, reduced cost, quality outcome and shorter turnaround time, etc. It is widely used to create 3D visualization and product images from the scratch and use those images in online stores. Although CGI brings you numerous opportunities, one must know how to harness this technology to derive the desired outcome.
With the emerging technologies in market today, creating 3D models for your eCommerce business can get tricky. Do you know what brings real value to the models companies create and if they are serving your digital roadmap in the long run? At SuperDNA, we follow certain parameters to check the quality of 3D models.
In the quest to provide better customer experience, a growing number of eCommerce companies are inclined towards using 3D models for their businesses. E-commerce companies while implementing 3D may have questions or concerns. And you as a 3D Solutions provider wish to have a checklist of mistakes which can be avoided upfront. You would also like to educate your customers accordingly.
The impact of 3D modelling in presenting ecommerce services to customers is undoubtedly the most transforming thing happened in the past decade.